OR PASSIONATELY KNOWN AS MADAMME JAJA


An experienced Senior Lecturer in Mass Communication at Universiti Teknologi MARA Melaka with over 25 years in academia and journalism, specializing in media and communication. She brings added value through expertise in Generative AI, integrating it into teaching, research, and industry collaboration to drive innovation, develop future-ready graduates, and strengthen academic–industry partnerships. Her background spans communication research, journalism, media ethics, social media strategy, and AI-powered creative production.
Name : Siti Hajar Abd Aziz
IC Number : 770421-04-XXXX
TTT Cert / Exemption Cert No: 58625
Tel. Number : 0136700477
Email : [email protected] or [email protected]
Location : Alor Gajah, Melaka











My Academia CV here 👉👉UiTM Expert CV Link
My Telegram Learner's Community👉👉 MJ National Training Week
👩🎓Master in Communication (Science and Environmental Journalism) Universiti Sains Malaysia, year 2005
👩🎓Sijil Kemahiran Malaysia (Level 3) Journalism from Jabatan Pembangunan Kemahiran, Kementerian Sumber Manusia
👩🎓Degree in Mass Communication (Journalism) Universiti Teknologi MARA, 2001
👩🎓Sijil Pelajaran Malaysia, Sekolah Menengah Dang Anum, Merlimau, Melaka, 1995
2006 - Now
Senior Lecturer, Faculty of Communications and Media Studies
2000 - 2004
Journalist
Gemini Certified Educator, 2025
Google Certified Educator Level 1 and Level 2, 2025
Sijil Penghargaan Khas Rektor: Visibiliti Media Terbaik, year 2023
Anugerah Perkhidmatan Cemerlang, year 2010 and again, in year 2023.
Kenaikan Pangkat ke DM52, year 2012

Keterlibatan bersama National Artificial Intelligence Office (NAIO) Working Groups di bawah inisiatif Kementerian Digital Malaysia bagi kluster AI Talent.
(March to May 2025)
👉👉 Trainer for Gemini Notebook : Exploring Slides Styles & Negative Prompting, 15 Gogos 2026, online anjuran Gig Ventures Sdn Bhd

👉 👉 Trainer for IPD Alor Gajah, Latihan Dalam Perkhidmatan PDRM , IPD Alor Gajah, 27 Julai 2026.



👉 👉 Trainer for Gemini For Creativity & Produktivity untuk staff Jabatan Bendahari seluruh sistem UiTM, hampir 500 peserta, 21 Julai 2026.



👉 👉 Trainer for Capcut Mastery untuk penjawat awam, Institut (IPPTAR), 14-16 Julai 2026.



👉 👉 Trainer for Generatif AI Untuk Usahawan, Karnival TVET Melaka, MITC Melaka, 11 Julai 2026.




👉 👉 Trainer for Future Minds, Kolej Merantii, UiTM Shah Alam, 30 Jun 2026.




👉 👉 Trainer for Program L.I.T.T.LE dari Buku Berita ke Video Teaser untuk pelajar subjek Publishing, 5 Jun 2026.



👉👉 Speaker for forum "Peranan Kecerdasan Buatan 'AI' Dalam Transformasi Pendidikan Masa Kini. fakulti Pendidikan, Universiti Kebangsaan Malaysia. 14 Mei 2026. Online.



👉 👉 Trainer for Google Ai & Gemini For Educators for 60 academicians, Dewan Syura, UiTM Melaka, 11 Mac 2026.



👉 👉 Trainer for (Gemini (Google AI) For Educators for 30 academicians, online 11 Mac 2026. organised by UITM Technoventure, 27 Feb 2026.


👉 👉 Trainer for Co-Curricular Session, Melaka International School. Introduction to Mobile Photography. 5 Jan 2026.


👉 👉 Trainer for 𝐊𝐮𝐫𝐬𝐮𝐬 𝐆𝐞𝐧𝐞𝐫𝐚𝐭𝐢𝐯𝐞 𝐀𝐫𝐭𝐢𝐟𝐢𝐜𝐢𝐚𝐥 𝐈𝐧𝐭𝐞𝐥𝐥𝐢𝐠𝐞𝐧𝐜𝐞 𝐛𝐞𝐫𝐬𝐚𝐦𝐚 𝐉𝐚𝐛𝐚𝐭𝐚𝐧 𝐒𝐢𝐚𝐬𝐚𝐭𝐚𝐧 𝐉𝐞𝐧𝐚𝐲𝐚𝐡 (𝐉𝐒𝐉) 𝐊𝐨𝐧𝐭𝐢𝐧𝐣𝐞𝐧 𝐌𝐞𝐥𝐚𝐤𝐚 𝐝𝐢 𝐈𝐛𝐮 𝐏𝐞𝐣𝐚𝐛𝐚𝐭 𝐏𝐨𝐥𝐢𝐬 𝐊𝐨𝐧𝐭𝐢𝐣𝐞𝐧 𝐌𝐞𝐥𝐚𝐤𝐚, Ibu Pejabat Polis Kontijen Melaka, 4 Nov 2025



👉👉 Speaker for "Exploring The Intersection of Art and Technology", MBOT ThursWeb 2025, Malaysia Board Of Technologist 16 Oktober 2025.



👉👉 Trainer for Bina Buku Cerita bergambar Digital Dengan Manus AI for 30 people via NTW Platform. 12 Sept 2025



👉👉 Trainer for "Penghasilan Bahan Bantu Mengajar Menggunakan Aplikasi Artificial Intelligence (A) - Seramai 140 pensyarah didedahkan kepada penghasilan web app seperti Rubric, Feedback Form & Quiz menggunakan App Scrip dengan bantuan Gemini. 10 Sept, 2025.



👉👉 Trainer for #Latihan Dalam Perkhidmatan (LDP) - Pengenalan Kepada 𝑨𝒓𝒕𝒊𝒇𝒊𝒄𝒊𝒂𝒍 𝑰𝒏𝒕𝒆𝒍𝒍𝒊𝒈𝒆𝒏𝒄𝒆 (AI) telah diadakan pada 18 Ogos 2025 anjuran Bahagian Logistik Dan Teknologi di Holding Room, Ibu Pejabat Polis Daerah (IPD) Jasin.



👉 👉Speaker for Replace Or Reimagine : Will AI Take Over Creative Work, Or Make IT Matter More? Organised by School Of Distance Learning, Universiti Sains Malaysia, 17 July 2025.




👉 👉 Panel Expert : Interview "JOB DISPLACEMENT IN MALAYSIA DUE TO AI". Subjek MGT315 Trio Assignment Interview MBA1114F (Pelajar dari Fakulti Perniagaan & Pengurusan) 2025
👉 👉 Trainer for GAMMA : AI TOOL FOR SIMPLE WEBSITE AND PRESENTATION. National Training Week. 14 June 2025.


👉 👉 Panel Expert - Interview for Video Kreatif TV PSS SK Jeram, "BAHAN DIGITAL MEMPERKASA PENDIDIKAN NEGARA".
👉 👉Speaker for ENHANCING CONSUMER ENGAGEMENT WITH AI-POWERED IMAGING ADVERTISEMENT organised by School Of Communication, Universiti Sains Malaysia and UiTM, 26 May, 2025




👉👉 Trainer for GOOGLE NOTEBOOKLM CRASH COURSE organised by Gig Ventures Enterprise, 10 Mei 2025



👉👉 Trainer / Evaluator untuk program CREATIVE LEADER WORKSHOP themed "Leadership By Example" - AI Poster Challenge, Kelab Pemimpin Muda, Kampus Alor Gajah Melaka, 24 Mei 2025.







👉👉 Speaker for VISUAL STORYTELLING WITH AI : 7 PRACTIKAL WAYS TO USE AI-GENERATED IMAGES IN TEACHING AND LEARNING- Webinar organised by CIDL - Center of Innovative Delivery and Learning, UiTM , 24 April 2025




👉👉Trainer for 𝐁𝐞𝐧𝐠𝐤𝐞𝐥 𝐏𝐞𝐧𝐮𝐥𝐢𝐬𝐚𝐧 𝐊𝐫𝐞𝐚𝐭𝐢𝐟 𝐝𝐞𝐧𝐠𝐚𝐧 𝐀𝐈 , 𝐁𝐄𝐑𝐒𝐄𝐌𝐔𝐊𝐀 Anjuran AID Academy Training Centre, 12 April 2025 (Sabtu) di AID Academy Training, KM Plaza, Seremban, Negeri Sembilan.





👉👉 Trainer for CREATING AI-POWERED ANIMATED E-RAYA CARD WITH CANVA, NATIONAL TRAINING WEEK, 28 Mac 2025




👉👉Trainer for Exploring NotebookLM dengan komuniti Salam Pro Solutions, 18 Mac, 2025

👉👉ChatGPT Advance Features, Peers Consult dengan jemputan khas warga IJF Planning PLT Cyberjaya - 14 Mac, 2025




👉👉Trainer for Recraft Red Panda Tutorial With Gig Ventures Enterprise - 9 Mac 2025


👉👉Trainer for ChatGPT Plus Optimization For Creativity and Public Relations for Modaici Sdn Bhd Staff - 1 Mac 2025

MassComm UITM Cawangan Melaka

👉👉Speaker for Seminar AI Dan Penulisan Kreatif : Sejauh Mana Ia Membantu? Dengan Kerjasama AID Academy, 8 FEBRUARI 2025 (SABTU)



👉👉Sesi Interview untuk Podcast MyKampus Radio Youtube dengan tajuk AI Dalam Kampus




30:59
AI Dalam Kampus: Inovasi Atau Penghancur Pendidikan?

01:52
YouTube
Ingat pandai guna AI, tetapi pensyarah boleh detect guna app
Ramai berfikir assignment, projek semua #AI boleh kawtim. Tetapi lecturer pun ada tool nak bongkarkan penipuan pelajar. #aidetector #aib _______ Host Amad bersama tetamu: 1) Siti Hajar Binti Abdul Aziz (Pakar AI, Pensyarah Kanan Komunikasi & Media, UiTM Lendu) _______ Untuk menonton klip penuh show AI dalam Kampus pada 31/1/2025 klik link https://youtu.be/sS3XZvEDZ0E _______ Sebahagian klip pendek daripada topik ini: 1) AI bakal menggantikan guru dan pensyarah? | https://youtu.be/yWKQoOSE
👉👉Trainer untuk The Art Of Prompting by GigVenture dengan tajuk Awesome Presentation Using Gamma with Madamme Jaja. 21 Disember 2024


👉👉Speaker for Program MassComm Sharing@UiTM bersama Pembimbing Rakan Siswa (PRS) Institut Pendidikan Guru (IPG) Kampus Tun Hussein, 24 Oktober 2024 dengan tajuk Fake News, Educating The Classroom.


👉👉Trainer for Asas Prompting Untuk ChatGPT, Private Group Training, Perpustakaan, UiTM Jasin



Enhancing Skills in AI Utilization Through Private Coaching
👉👉Trainer untuk The Art Of Prompting by GigVenture dengan tajuk "Guna Google NotebookLM Macam Pro", 10 November 2024


👉👉Speaker untuk "AI in Everyday Life" Webinar sempena International Communication Competition anjuran UiTM Melaka dengan kerjasama ·Binus University, Jakarta & Malang, Indonesia; Universitas Muhammadiyah, Malang, Indonesia; Uin Sunan Ampei, Surabaya, Indonesia Dan University Of Santo Tomas, Filipina.



👉👉Trainer for Basic Image Creation With Artificial Intelligent (AI) Apps, A Recap Session, National Training Week Platform


👉👉Trainer for Bengkel AI EDU-STEMVENTURA Levitate Your Skills With Ai Tools Peringkat Negeri Melaka, Sekolah Kebangsaan Taman Bukit Rambai



👉👉Speaker for Bengkel Kecerdasan Buatan Dalam Penghasilan Video Pengajaran, UiTM Melaka

👉👉Trainer for Introduction To In Video AI at National Training Week - August 2024

👉👉Trainer for Inspirasi Visual, Revolusi Brainstorming dan Penciptaan Imej AI, dengan FAMA Selangor, July 2024



👉👉Trainer for Introduction To Lenonardo AI Image Creator at National Training Week Platform - July 2024


👉👉Trainer for Bengkel AI On Cloud: Upskilling Teachers with AI Pedagogy Tools Peringkat Negeri Melaka, Jun 2024


UiTM Cawangan Melaka - FB Rasmi
👉👉Speaker for Bengkel Penulisan Aplikasi Kecerdasan Buatan (AI) Dalam Penulisan Artikel Surat Khabar, UiTM Melaka, Mac 2024

Budaya Ilmu @ UiTM
Bengkel Penulisan Aplikasi Kecerderasan Buatan (AI) Dalam Penulisan Artikel Surat Khabar
BENGKEL TIPS DAN STRATEGI APLIKASI KECERDASAN BUATAN DALAM PENULISAN ARTIKEL SURATKHABAR 2023
Mendeley Reference Manager, UiTM Kampus Bandaraya.

Newspaper Vs Social Media. Which Medium is More Trustworthy? Sempena Week Without Walls, UiTM Kampus Alor Gajah.


Smart Design With Canva

Introduction to Generative AI - Ministry of Digital

ChatGPT For Beginners - Great Learning

AWS Discovery Day - Introduction to Prompt Engineering - Mecer Inter-Ed Team, South Africa

ChatGPT Masterclass - The Art of Prompting

Canva Certified - AI in the classroom

Canva Certified - Teacher Essential

Canva Certified - Graphic Design Essential

Kecerdasan Buatan (AI) Dalam Pendidikan - UTM

Continuous Professional Development Conference Ai Revolution For Entrepreneurship - MDEC, Movenpick Hotel & Convention Centre, Selangor

KUL! Content Creators Programme, Sustain.ed, Pasar Seni, KL


Silver Medal for "Understanding Social Media Influence In Reviving The Trishaw Or Beca As A Popular Tourism Attraction In Melaka"
Bronze Medal for "Terengganu Cultural Trail: Using Videography In A Participant-Observer Study To Enhance Cultural Heritage Appreciation Among Children"
Silver Medal for "Video Assignment: Integration Of Technology Embrace Learning In Media News Reporting"
Bronze Award for "Understanding Newspaper Coverage On E-Sports In Malaysia"
Silver Award for project ‘Effective tool to understand sociological concept – A handbook for Introduction to Sociology (LIB1011)’
Bronze Award for project “Presstige : Panduan Media Untuk Institusi Pengajian Tinggi Dan Persatuan Pelajar”


Mentioned in Dewan Masyarakat 21 Nov 2024
Mentioned in Dewan Kosmik 17 Mei 2024
Mentioned in The Star. Monday 25 Mac, 2024.
If you have any questions about my work, want to collaborate on a project, or just say hello, feel free to reach out. Always excited to connect with fellow researchers, designers, entrepreneurs, and product enthusiasts.
TRAINER PROFILE